310.881.8263info@clearformcreative.com

Multifamily Communities

DFW & Austin Multifamily Portfolio

Dallas Fort Worth & Austin market video production portfolio across 13+ communities across the Dallas/Fort Worth & Austin Area

Equity Apartments by Vivmark logo
Client
Equity Apartments
Properties
13 properties
Markets
Texas
Services
Video, Drone

The brief

Unified video productions for each asset across the entire multifamily portfolio.

Equity Apartments manages one of the largest multifamily portfolios in the country, with a growing footprint across the Dallas-Fort Worth metroplex, from Deep Ellum and Downtown Dallas to new luxury developments in Frisco, Arlington, and Fort Worth, plus two communities in Austin.


Each property needed updated video and drone content, but coordinating multiple vendors across both markets created inconsistency in quality, turnaround, and brand standards. We became the single video production partner across all eleven properties. One point of contact, one standard of quality, one turnaround expectation.

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Portfolio coverage

How we produced it.

01

The challenge

150+ properties across the country. Multiple vendors meant inconsistent quality, varied turnarounds, and no unified brand standard.

02

Our approach

Single production partner across every market. Standardized shoot days, consistent editing pipeline, one point of contact for the entire portfolio.

Why regional productions work.

A regional production brings multiple properties into one coordinated engagement. We build the route around the market, establish one visual system, and capture every asset efficiently, then deliver each property as its own finished project. The result is less coordination, more consistent media, and a complete portfolio ready to use at once.

Property by propertyProduced as a region
A new vendor search each timeOne production partner
Repeated briefs and onboardingOne portfolio-wide scope
Disconnected shoot schedulesOne coordinated route
Inconsistent visual outputOne visual standard
Scattered project deliveryOne organized delivery

The outcome

Consistent quality across every property. Marketing teams pull from one standard of work. No more vendor coordination.

"Working with Clearform across our portfolio has simplified everything. Whether it's a lease-up in Los Angeles or a stabilized asset in Dallas, the quality is the same every time. Roy understands what we need before we even have to explain it - the angles, the lighting, the pacing of a video tour. Having one production partner who already knows our brand standards means fewer rounds of feedback, faster turnarounds, and content we can actually use the day it's delivered. It's rare to find that kind of consistency at scale."
Mark CombsMarketing Project Manager, Equity Apartments

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Service Area

Operating Nationwide

Office

5737 Kanan Road Unit 196
Agoura Hills, CA 91301