Affordable Housing
San Francisco Affordable Housing Portfolio
A 38-property affordable housing portfolio captured across San Francisco in 3 production days, with one point of contact from kickoff through delivery.
- Client
- Mission Housing Development Corporation
- Properties
- 38 properties
- Markets
- San Francisco
- Production
- 3 days
- Services
- Photo, Drone, Post Production
The brief
Portfolio-wide photography production for one of San Francisco's largest nonprofit affordable housing developers, captured across 38 properties in 3 production days.
Mission Housing Development Corporation operates a portfolio of nearly 40 affordable housing properties across San Francisco, from named multifamily communities in the Mission District and SoMa to scattered-site rehabs throughout Potrero, Bayview, and the outer neighborhoods. Their team needed updated photography across the entire portfolio for marketing, fundraising, board reporting, and community communications.
Trevor Jones, Senior Asset Manager at Mission Housing, found us through search looking for a different kind of production partner. Someone who could handle an affordable housing portfolio in bulk without the overhead of a large agency, deliver consistent quality across every property, and work directly with him from kickoff through delivery. One contact, one production team, 38 properties.
Portfolio coverage
Abel Gonzalez Apartments
Plaza Del Sol
Rich Sorro Commons
La Fenix
Valencia Gardens
Bayview Commons Apartments
Juan Pifarré Plaza
Del Carlo Court Apartments
Mariposa Gardens
Esperanza Apartments
Selected projects
San Francisco, California
Abel Gonzalez Apartments
30-unit senior community on Capp Street, an adaptive reuse of a former Pacific Bell building...
San Francisco, California
Plaza Del Sol
59-unit family community on Valencia with mosaic courtyard pathway and family-sized units...
San Francisco, California
Rich Sorro Commons
Mission Bay's first affordable family housing, 100 units above transit-oriented retail...
San Francisco, California
La Fenix
157-unit landmark affordable community by David Baker Architects on Mission Street...
How we produced it.
The challenge
38 properties spread across San Francisco - from dense Mission Street clusters to scattered sites in Bayview and the outer neighborhoods. Each property had its own access logistics, onsite contact, and preparation requirements. Coordinating this scale typically requires institutional procurement and multiple vendor relationships.
Our approach
Single point of contact from scope to delivery. We built a regional routing plan grouping all 38 properties into three production days by geographic cluster, coordinated directly with each building manager on access and unit availability, and ran the entire production with one consistent crew and editing standard.
Why regional productions work.
A regional production brings multiple properties into one coordinated engagement. We build the route around the market, establish one visual system, and capture every asset efficiently, then deliver each property as its own finished project. The result is less coordination, more consistent media, and a complete portfolio ready to use at once.
The outcome
38 properties captured in 3 days. 10 photos per property plus drone aerials where FAA airspace permitted. Final delivery in under two weeks. No vendor coordination, no quality variance, no handoffs.
Related portfolio work
DFW & Austin Multifamily Portfolio
Dallas Fort Worth & Austin market video production portfolio across 13+ communities across the Dallas/Fort Worth & Austin Area
TexasView Portfolio
Los Angeles Community Portfolio
Los Angeles market photo, video, and drone production portfolio across 9 Equity Apartments communities in the greater Los Angeles area.
Los AngelesView Portfolio
The Sunset Legacy Collection | Multifamily Portfolio
A curated five-property multifamily portfolio, produced for Marcus & Millichap, including photo, video, aerial drone, and a custom portfolio website.
Los AngelesView Portfolio