Senior Housing
Sonata Windermere Assisted Living

Client
Fortress Investment Group
Orlando, Florida

Services
Videography
Photography
Aerial Drone
Post Production
Timeline
3 Days
04-15-2024
Deliverables
82 Final Assets Delivered
11 Spaces Captured
The Brief
Create a welcoming, people focused video that presents the community, amenities, and lifestyle in a way that feels warm, active, and trustworthy.
We produced a streamlined lifestyle driven video designed for the community’s homepage and marketing use. Production was spread across multiple days, beginning with empty b roll of the building, amenities, and shared spaces, followed by a dedicated day working with talent.
We directed and filmed residents interacting with the space, participating in daily activities, and using common areas to show the rhythm of life within the community. The final video balances clear property coverage with authentic human moments, giving prospective residents and families an easy to understand view of the experience offered. This production was created for Fortress Investment Group.
Main Video Production
Property Showcase // 1:28
Photo Gallery
Selected Project Stills // Clearform Creative
"The Clearform team have been great to work with. They are responsive, efficient, and deliver high quality work. Roy and his team demonstrate a "can-do" attitude towards their work and possess impressive artistic vision."
Michael LeeVice President, Fortress Investment Group
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